During his internationally recognised career, Borkowski has represented figures
including Prince and Led Zeppelin and worked with corporate names such as
Selfridges, GSK and American Express. He also has helped personalities such as
Mikhail Gorbachev and Damien Hirst and provided strategic consultancy for
brands such as Mercedes Benz, Sony, Vodafone and Ikea.
Borkowski is a regular contributor to BBC Today (Radio 4), The
Independent and The Guardian, among many others. He is also a commentator for
Fox News, NBC, CNN for the USA and Canada’s CNBC. Borkowski has recently
contributed to Channel 5 documentaries on McDonalds and the Meghan Markle
In summer 2018, Borkowski's expertise was utilised extensively in interviews
with FOX US, Heat, Bauer, The Sun, The Mirror, Express and Talk Sport, on hot
topics including, Roger Federer, England's World Cup adventure, Gareth
Southgate, as well as the relationship issues surrounding Cheryl Cole and the
Rooney's relocation to Washington DC.
Borkowski has a regular Youtube series with Kevin O'Sullivan called Off The
Fence - a chat they describe as; two blokes trying to find a perspective on events
in the news. Borkowski also joins the Kevin O’Sullivan show on Love Sport Radio
for a weekly news round-up.
Borkowski offers thought-provoking speeches on the communications industry
and has delivered talks for Microsoft, Unilever, TEDx Warsaw, to name just a
few. His innovative topics range from “The Fame Formula” to “Googlephobia”,
and of special mention is his trademark Adventure Capitalism, a
talk commissioned by the 2012 edition of the London Olympic Cultural Festival.
Borkowski has published two works: Improperganda: The Art of the Publicity
Stunt; and The Fame Formula, which sold over 40k copies. He has been listed in
the top 25 PR influencers by PR Week, entered into the Brand Republic Hall of
Fame and also into the PR Week’s Power Book since it began.
Lord Maurice Saatchi, co-founder of global ad agency Saatchi & Saatchi, argued
that “It is very distressing for someone who believes it pays to advertise to find it
pays even better to hire Borkowski… the whole thing was absolutely spectacular…
He’s a worshipper, a high priest; he pays homage to the art of publicity.”